Pair of paradoxes

Two things I saw today that don't make sense to me:

One is a beer commercial that I actually liked. I think it was Old Milwaukee...a guy in his driveway making little baby talk to a dog next door. A huge beer can crushes him and the announcer says "Men should act like men". Now, I like dogs. But, I also like what this commercial says. Men should act like men. Not necessarily macho all the time, but the leaders we should be as opposed to the weiners and whiners that America seems to want us to become. And maybe macho some of the time. Okay, that's not what the commercial meant, but that's what I thought of.

The second was a food item at WaWa. Ready? How about sugar-free sugar cookies.
-the centurion doesn't get it